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— Quiet editorial, institutional identity, type design
A Practice for Everyday Life
Custom typefaces, in-house APFEL Type Foundry
APFEL practises a typographic minimalism in the service of cultural institutions. Almost every project summons a bespoke typeface, drawn through their in-house foundry.
Their client list says everything about the register: Tate, Barbican, Lisson Gallery, Kettle's Yard, Whitechapel, Hepworth Wakefield, Asia Art Archive Hong Kong.
Give us 30 minutes,
we handle the rest
Free brief, no commitment. We will tell you honestly if we are the right studio for your project — and how much it costs.